The title of the ‘Best Student Media’ was awarded to Demon Media at the NUS Awards 2013. This is the first award won at the NUS Awards by De Montfort Students Union (DSU).
Demon Media was shortlisted against The Edit (Glasgow Caledonian University Students’ Association) and The Journal (Cardonald College) by 13 judges including Judy Friedberg, Universities Editor for the Guardian, and Mark Leach, Senior Policy Advisor for Higher Education.
Former VP of Media and Communications, Tom Williams said: “If you had told me at the beginning of the year that we would be recognised in this manner, I would have laughed you out of the room. It just goes to show what the passion, energy and hard work of the inspiring people I have had the pleasure of working with can achieve.”
All three strands, The Demon Newspaper, DemonFM and DemonTV have worked together in what can legitimately be described as the busiest and most successful year for the group.
With membership figures doubling in just one year, Demon Media has seen their biggest increase in output across all the stands. The emphasis on 100% student-led content allows for students to create the content they want, whilst allowing DSU to provide a backbone of support.
At the awards the crowd cheered as representatives from DSU took to the stage to accept the award. Ian Warrington, President of DSU said: “It’s just a credit to Tom and the team, and all of the Demon Media strands. This is our first nomination as a student’s union… it’s bloody awesome!”
The Demon brand has seen a major overhaul in the past 12 months, the newspaper had a complete redesign giving it a more professional and modern feel and all three stands were brought under a new logo, bringing each strand closer into the family.
Demon Media’s presence is shown in its ability to attract industry professionals. At the recent Demon Media Awards, professionals from the BBC, Radio 1, Capital and Magic, all commenting on how far Demon Media has come in just one year.
Despite this, Mr Williams said: “Student media isn’t about eclipsing Radio 1 or The Guardian. It is about having fun, pushing the boundaries and spending a little too much time socialising – I always find the best ideas come after a drink or two. Lemonade, of course.”
The new Vice President for Media Communications, Alice Wilson, said: “As a member of Demon Media for my three years here at De Montfort University I know firsthand what a fantastic media group it is to be part of that just keeps getting better. Being awarded the Best Student Media in the UK is great recognition for us and I really believe that it is well deserved.
“I’m so excited to be the new Vice President Media & Communications and to help Demon Media continue its success. We’ve already started planning for what will be another great year for us.”