Yesterday it was announced that Miley Cyrus will be the new face and spokesperson of MAC Cosmetics’ VIVA GLAM campaign for 2015. Without seeing much of the collaboration, we know that the lipsticks and lip glosses are going to bright, bold and pink – definitely the high impact, fashion shade you will want to be wearing in Summer 2015.
Miley Cyrus: The New Face of VIVA GLAM by MAC Cosmetics
The famous VIVA GLAM lipstick and lipgloss range were introduced in 1994 to raise money for the Mac AIDS Fund, which supports people who are living with HIV and AIDS across the world. The full purchase price of the lipstick and lipgloss are donated to the MAF charity minus the VAT. Miley follows in the footsteps of other famous celebrities including Nicki Minaj, Rhianna and Lady Gaga who have also endorsed VIVA GLAM.